Sony SNC-VB770 lights up the darkness

April 4, 2018

G7 V Series 4K Full Bodied Cam Sony SNC-VB770

The Sony SNC-VB770 lights up the market with revolutionary features and sets the benchmark for low light, 4k video recording.

According to Mark Franklin, Sony Video Security Solutions Technical Product Manager, this camera is unique in its capacity to enable smooth colour video in minimum illumination.

“It features ultra-high sensitivity, offering full colour, even in a pitch black environment. The 4k high resolution is a video broadcast standard rather than a mega-pixel still image format, which provides native resolution, in widescreen (16:9) format and real time frame rates.

The 35mm full frame sensor captures more light, so the image doesn’t need to be amplified so much,”

“Other cameras have smaller pickups, requiring the image to be amplified many times, resulting in a noisy, grainy image.”

The Sony VB770 is a one of a kind in the CCTV market, providing an effective solution to the challenge of high resolution vs. low-light performance.

“The challenge for surveillance cameras in the past was providing high resolution colour images in low light or darkness. In these conditions, a thermal camera would normally be used which allows the detection of movement with thermal imaging,” Mr Franklin said. “The Sony VB770 is unique in that it now allows you to identify, rather than just detect.”

Ground-breaking in its ability to monitor perimeters in extremely low light, the VB770 camera is being met with demand across many industries.

“The camera brings new functionality to protecting perimeters, shorelines and infrastructure. Our customers include highly secure government properties monitoring critical infrastructure, as well as industry clients, including logistics and shipping, monitoring large warehouses. In addition, key infrastructure sites such as airports, which require effective perimeter monitoring.”

“Perimeter monitoring of the past usually meant installing lots of lighting around perimeter fencing, which is costly for businesses. The Sony VB770 provides a cost effective solution to monitor perimeters without additional light.”

Stuart Harmer, Managing Director of ARA Products, is delighted to be distributing the Sony VB770 for security solutions company ISCS.

“This camera essentially lets you see in the dark, without the need for Infra-Red illuminators or any additional lighting. It’s amazing” Mr Harmer said.

Citing its capacity to deliver cost reducing solutions, Mr Harmer says the camera is a game changer for customers in the CCTV market.

“It’s very easy to sell low priced CCTV cameras into the marketplace. They’re a commodity and the features are comparable. To really make a difference this market is hard,” Mr Harmer said.

“The Sony VB770 it offers the end user a lot of benefits. This camera takes the customer out of the low end of the market and covers off a lot of functionality.”

“It’s a high end, yet cost effective solution.”

ISCS, under ARA Products, are an Australian owned distributor of CCTV and access control products and services across Australia. To speak to our experienced team about Sony video security solutions and how the Sony SNC-VB770 can change how you do business.